Comments on: No But Seriously, What is SEO? http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/ I'd like to thank the interwebs. Mon, 11 Jan 2010 18:53:58 +0000 http://wordpress.org/?v=2.9 hourly 1 By: Peter Edstrom http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1115 Peter Edstrom Wed, 28 Oct 2009 14:40:22 +0000 http://www.craigsanatomy.com/?p=289#comment-1115 SEO is research and practices on making information more accessible. In the same way that "pure" marketing is simply informing you about something you already wanted to know about (I would have bought it if I knew it existed!), SEO is the same thing for information on web sites (I would have read their site if I could have found it on Google). Building something great is a good long-term strategy and makes it easier because there is a natural pull from the public (once word gets out) instead of a push from the content makers. But I'd also say that there have been many underdogs in all sorts of industries that (even having a superior product) failed. Maybe they would have succeeded if their search engine rank had been just one notch higher. SEO is research and practices on making information more accessible.

In the same way that “pure” marketing is simply informing you about something you already wanted to know about (I would have bought it if I knew it existed!), SEO is the same thing for information on web sites (I would have read their site if I could have found it on Google).

Building something great is a good long-term strategy and makes it easier because there is a natural pull from the public (once word gets out) instead of a push from the content makers. But I’d also say that there have been many underdogs in all sorts of industries that (even having a superior product) failed. Maybe they would have succeeded if their search engine rank had been just one notch higher.

]]> By: craigsanatomy http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1103 craigsanatomy Fri, 16 Oct 2009 04:12:36 +0000 http://www.craigsanatomy.com/?p=289#comment-1103 Great thoughts everybody! It seems like a lot of your comments focus on the user - not the marketer. That's a great perspective. Even though SEO services are performed for a marketer, if we do our jobs right, we will end up making a better search experience for users. I know Derek is way over this by now (http://twitter.com/fraying/status/4872472797), so I think I'll give up on trying to explain why "SEO isn't either obvious web design or an unethical scam" to deaf ears. Still...it was a good eye opener about how there are some really strong feelings out there against our profession, and any of us (all of us) who can shed light on what we do, and why can really help online marketers make smarter decisions about their websites. Thanks again! Great thoughts everybody! It seems like a lot of your comments focus on the user – not the marketer. That’s a great perspective.

Even though SEO services are performed for a marketer, if we do our jobs right, we will end up making a better search experience for users.

I know Derek is way over this by now (http://twitter.com/fraying/status/4872472797), so I think I’ll give up on trying to explain why “SEO isn’t either obvious web design or an unethical scam” to deaf ears.

Still…it was a good eye opener about how there are some really strong feelings out there against our profession, and any of us (all of us) who can shed light on what we do, and why can really help online marketers make smarter decisions about their websites.

Thanks again!

]]> By: Michael Yurechko http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1100 Michael Yurechko Thu, 15 Oct 2009 10:28:23 +0000 http://www.craigsanatomy.com/?p=289#comment-1100 To me, SEO is pointing people to the most relevant, useful content on the topic they're searching about - and helping them find it by making sure the search engines know what to look for. To me, SEO is pointing people to the most relevant, useful content on the topic they’re searching about – and helping them find it by making sure the search engines know what to look for.

]]> By: craigsanatomy http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1099 craigsanatomy Wed, 14 Oct 2009 22:20:07 +0000 http://www.craigsanatomy.com/?p=289#comment-1099 Thanks Mitch! I'm headed out of town now...so hopefully all (both) of my other readers can chime in, and I'll be back next week to check in! Talk amongst yourselves... Thanks Mitch!

I’m headed out of town now…so hopefully all (both) of my other readers can chime in, and I’ll be back next week to check in!

Talk amongst yourselves…

]]> By: James Svoboda http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1096 James Svoboda Wed, 14 Oct 2009 20:43:52 +0000 http://www.craigsanatomy.com/?p=289#comment-1096 To me, SEO is... a legitimate form of marketing that, like most other forms of marketing, can be done by most people, even web developers, who take the time to learn it in detail. The Devil is in the details! To me, SEO is… a legitimate form of marketing that, like most other forms of marketing, can be done by most people, even web developers, who take the time to learn it in detail.

The Devil is in the details!

]]> By: Aaron White http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1095 Aaron White Wed, 14 Oct 2009 19:45:20 +0000 http://www.craigsanatomy.com/?p=289#comment-1095 The way I see it, it's making sure that people find your site when they're out there looking for something that you're talking about. The way I see it, it’s making sure that people find your site when they’re out there looking for something that you’re talking about.

]]> By: Sarah http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1094 Sarah Wed, 14 Oct 2009 19:07:46 +0000 http://www.craigsanatomy.com/?p=289#comment-1094 To me, SEO is a very important ongoing process that takes many different parts of an agency. To me, SEO is a very important ongoing process that takes many different parts of an agency.

]]> By: Mitchell Hislop http://www.craigsanatomy.com/2009/10/no-but-seriously-what-is-seo/comment-page-1/#comment-1093 Mitchell Hislop Wed, 14 Oct 2009 18:19:40 +0000 http://www.craigsanatomy.com/?p=289#comment-1093 To me, SEO is the art of helping people find what they are looking for. To me, SEO is the art of helping people find what they are looking for.

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